Books

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·3mo

Start-Up Continuity

the back cover of a brochure with information about how to build habit - forming products

Hooked: How to Build Habit-Forming Products

Ever wonder why some products become an indispensable part of your life? "Hooked" by Nir Eyal reveals the secret psychology behind habit-forming products. Discover how to create user experiences that captivate and engage, turning casual users into loyal customers. Dive into the world of behavioral design and learn how to make your product indispensable. #Hooked, #NirEyal, #ProductDesign, #UserHabits, #Marketing, #Engagement, #BehavioralDesign

The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

Facing the brutal realities of entrepreneurship? "The Hard Thing About Hard Things" by Ben Horowitz offers real-world strategies for surviving the toughest challenges of startup life. Learn how to make impossible decisions, build a resilient culture, and lead with courage. This book is an essential guide for every entrepreneur braving the stormy seas of business. #HardThings, #BenHorowitz, #Entrepreneurship, #StartupChallenges, #Management, #BusinessLeadership, #CompanyCulture

an info sheet describing how to build the future with text in black and yellow colors

Zero to One: Notes on Startups, or How to Build the Future

Dive into the mindset of innovation with "Zero to One" by Peter Thiel. Uncover the secret to creating something new and making a lasting impact on the world. This book challenges you to think differently about competition, markets, and the future of technology. If you're looking to build the future, "Zero to One" offers the blueprint for visionary innovation. #ZeroToOne, #PeterThiel, #Innovation, #Startups, #FutureBuilding, #Entrepreneurship, #BusinessStrategy

a yellow poster with black text on it and an image of the words dare to lead brave work tough conversations, whole hearts

Brené Brown

Courageous Conversations

Dare to Lead: Brave Work. Tough Conversations. Whole Hearts.

Leading with courage and heart is the essence of "Dare to Lead" by Brené Brown. Discover why vulnerability is your greatest leadership strength and how to foster a culture of trust and bravery. This book will challenge you to embrace tough conversations and lead with your whole heart. It's time to transform your leadership style and dare to lead. #DareToLead, #BreneBrown, #Leadership, #VulnerabilityIsStrength, #CourageousLeadership, #Management, #Teamwork

a yellow and black brochure with information on it

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Transform your startup idea into a success story with "Lean Startup" by Eric Ries. Learn the art of rapid innovation and the importance of creating a minimum viable product. Discover how embracing failure can lead you to success through continuous learning and adaptation. This book is a must-read for every current and aspiring entrepreneur. #LeanStartup, #Entrepreneurship, #Innovation, #EricRies, #StartupSuccess, #MVP, #BusinessModel

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

a yellow poster with black text that reads,'practically irrantifiation - the outer forces that shape our bodies '

Predictably Irrational

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Ever wonder why we make decisions that defy logic? "Predictably Irrational" by Dan Ariely explores the hidden forces behind our choices. From the allure of "free" to the traps of pricing, this book unveils the mysteries of human behavior. Discover insights that will transform your approach to decision-making, marketing, and understanding others. #PredictablyIrrational, #ConsumerBehavior, #DanAriely, #DecisionMaking, #BehavioralEconomics, #Psychology, #Irrationality