It requires a significant investment in facilities. Direct distribution always serves customer needs better and at a lower cost. Most firms selling consumer products rely on direct distribution. It reduces a producer’s need for working capital
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Mkt 421 final exam www.StudentWhiz.com The MKT 421 final exam deals with the basic concepts of marketing and its functionality in the world of business. Marketing is embedded in everything we do—from the clothes we wear, to the Web sites we click on, to the ads we see. The purpose of MKT 421 individual and team assignments is to make the students aware about the numerous strategies employed in different industries and their significance.
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