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Doxa were established in Le Locle in 1889 by the 21 year old Georges Ducommun. Doxa, meaning Glory in Greek was chosen as brand name to signify the optimism Georges had for his timepieces. Through the 19 th and 20 th centuries the brand garnered a reputation for innovation and quality winning a Gold Medal for his anti magnetic watch at the Worlds Fair in Milan, Italy in 1906. The 1950s saw many brands begin to work on dive watches and Doxa were at the forefront of this movement working with the Magnetic Watch, 1980s Design, Worlds Fair, Gold Medal, Milan Italy, Brand Collection, Dive Watches, Watch Brands, The 1950s