The Lazy Man is a brand focuses sight for men. I have decided to use common/desirable brands such as Adidas to attract a young target market. Using established brands will help build interest into the Lazy Man, this interest will then further the use on my website. Brands such as Adidas will also mention our e-tailer on there website or campaigns to build our brand recognition
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The first hill I climbed... Wow what an amazing feeling. I swear in that moment I felt like I was going to give up and colapse right there. But strength came from nowhere and when I reached the top, the feeling of accomplishment was like no other.