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Modess was advertised as the pad of the upper class in the 1940s, 50s and 60s. The company used this high fashion theme for its ad campaigns well into the 50s and 60s.

Sanitary Napkins and Menstrual Pads of the Past and Present

Modess was advertised as the pad of the upper class in the 1940s, 50s and 60s. The company used this high fashion theme for its ad campaigns well into the 50s and 60s.

Available at nunuvintage.etsy.com

Available at nunuvintage.etsy.com

Feather hat (worked to look like silk) by Adolfo of Emme. Photograph by Henry Clarke, 1959.

Feather hat (worked to look like silk) by Adolfo of Emme. Photograph by Henry Clarke, 1959.

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