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One of Sam Brocato's ;Original products, Holdon Styling Gel is an extremely firm holding gel that is exceptional for sculpting and molding shapes. This product adds volume, shine and manageability to hair while providing strength, control and color protection with UV absorbers.

Hard Hold Gel: A firm-hold styling gel that adds texture, shape and hold without "crunchiness". Provides protection from thermal styling and creates exceptional shine with no risk of flaking. Formulated with Enzymetherapy®, Color Hold™ with UVA/UVB protection and Certified Organic Botanicals, including Alterna's patented Hemp technology. Extends the life of your hair color...

A rich, lathery mousse that creates visual texture, spectacular shine and firm, yet moveable hold. Shampoo and condition hair with a Brocato regimen of choice. Towel dry hair and apply mousse as needed. It's an exceptional volumizer with a powerful hold.

KMS Hair Stay Styling Gel Firm Hold 8.5 oz / 250 ml New improved formula with Cranberry and Pepper gives better hold. Same product, same light honeysuckle fragrance, new packaging! Hold Factor 5 Shine Factor 3 Firm hold, moderate shine. Style with staying power. Gel for sculpting, styling and setting. Total control. Firm hold. Natural shine. Won’t flake. Won’t fail.

Volume Infusion Lift-Enhancing Conditioner by GloEssentials Moisturizes, detangles and adds lift and dimension to hair. Bombyx Silk adds weightless hydration, thickness and body while Silica helps build volume and restore vitality. Suitable for all hair types, especially fine or thin hair

Moroccanoil Curl Define Cream is formulated for naturallycurly and wavy hair with an advanced technology that offers intense conditioning and detangling properties. Curl Define Cream delivers exceptional movement to hair while enhancing natural curls and offering optimal hold, adding volume, control and shine as well as providing humidity resistance.

Volume Lock Hair Spray: Powered by an advanced dual-polymer system, Alterna's Hemp Seed Maximum Hold Volume Lock is a maximum hold spray that gives incredible volume to the hair and locks styles into place. Our patented ultra-hydrating hemp seed oil* and nutrient-activating enzymetheraphy® complex ensure a firm yet touchable hold while adding exceptional fullness, manageability and shine. Fennel extract protects ...

A lightweight styling cream that adds shape, hold and shine to fine and medium textured hair.

The Moisture Enhance-Hydrating Conditioner by GloEssentials Detangles and adds instant hydration to normal to dry hair. Black Cumin Seed provides quickly absorbing humectants while Soy Amino Acids protect and seal in moisture for healthy, beautiful hair.

Splassh Daily Shampoo is one of Sam Brocato’s “Original 5” products. It is a luxurious, sulfate free, daily use shampoo that adds body, shine, combability and strength to all hair types. Its creamy lather and cherry-almond fragrance have been well received by clients world wide!