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Brand Identity Model from Helene Finidori 6a00d83451b74a69e20176174106c6970c-pi.jpg (489×449)

Brand Identity Model from Helene Finidori 6a00d83451b74a69e20176174106c6970c-pi.jpg (489×449)

10 steps to #personas. Although already 8 years old (2009), I think this persona approach might still be handy. #newmediatheory

10 steps to #personas. Although already 8 years old (2009), I think this persona approach might still be handy. #newmediatheory

Layout Cheat Sheet for #Infographics : Visual arrangement tips | Public Relations & Social Media Insight | Scoop.it

Layout Cheat Sheet for Infographics : Visual arrangement tips

Layout Cheat Sheet for #Infographics : Visual arrangement tips | Public Relations & Social Media Insight | Scoop.it

Brand Leadership. Brand identity is a bundle of mental and functional associations with the brand. Associations are not “reasons-to-buy” but provide familiarity and differentiation that’s not replicable.

Brand Leadership. Brand identity is a bundle of mental and functional associations with the brand. Associations are not “reasons-to-buy” but provide familiarity and differentiation that’s not replicable.

Brand management - Institutional mission, vision and strategic plan - Business Process Diagrams

Brand management - Institutional mission, vision and strategic plan - Business Process Diagrams

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