The cans are engraved with the logo on each can no matter what the flavor. But each flavor has a different color scheme according to how it is. Not only this, but they reversed the colors for the same flavor, which is interesting to the viewer. The logo is placed on top of a block of text, it seems a little crowded but effective.
五島人なら知らないひとはいない“五島牛乳”と“五島コーヒー牛乳”です（2007年3月11日撮影）．We lived on Gotou Island from 2008-2010 and though I do not like to drink milk, I drank this milk. It tastes like dewy grass and sunshine. And that brown one is the coffee milk, so sweet and rich. Because Gotou is so far away from the mainland, they had to cultivate their own dairy and meat industry. Everything is so fresh and pure as a result.