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I found this branding project on Pinterest and was really impressed by the colours, typography and style of it. Looks like I’m not the only one as it won a silver award at the New Zealand’s Best Graphic Design.

I found this branding project on Pinterest and was really impressed by the colours, typography and style of it. Looks like I’m not the only one as it won a silver award at the New Zealand’s Best Graphic Design.

lijar caja china---identity / Santos del Arte - by Marcelo Jiménez for Pupila Estudio #calligraphy

lijar caja china---identity / Santos del Arte - by Marcelo Jiménez for Pupila Estudio #calligraphy

"FAT PENGUIN!" That's how client, Aliza Stein broke the ice in her initial inquiry so we knew she would be all fun and games. We were right! We contrasted a (mostly) hand lettered logo with brigh colors and fun, monoline illustrations fittingly depicting a ninja mouse and a fat penguin. Branding by Braizen

A Freaking Great Company Brand Strategist Brand Identity

"FAT PENGUIN!" That's how client, Aliza Stein broke the ice in her initial inquiry so we knew she would be all fun and games. We were right! We contrasted a (mostly) hand lettered logo with brigh colors and fun, monoline illustrations fittingly depicting a ninja mouse and a fat penguin. Branding by Braizen

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