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The Content Marketer's Essential Guide to: The 21 types of Content we all crave. #infographic #cm

The Content Marketer's Essential Guide to: The 21 types of Content we all crave. #infographic #cm

Headline writing tips to get your blog posts shared on Facebook and other social media sites. Another great post from Buffer. | blogging

Headline writing tips to get your blog posts shared on Facebook and other social media sites. Another great post from Buffer. | blogging

Updated - version 5! Improve your social media posts! This #infographic has great tips for your blog, YouTube, Facebook, Twitter, Pinterest, Google+, LinkedIn, Instagram, Vine, and Tumblr. #SocialMediaTips

Updated - version 5! Improve your social media posts! This #infographic has great tips for your blog, YouTube, Facebook, Twitter, Pinterest, Google+, LinkedIn, Instagram, Vine, and Tumblr. #SocialMediaTips

11 ways to repurpose your best content. Content marketing tips and tricks to improve your social media presence and strategy

11 ways to repurpose your best content. Content marketing tips and tricks to improve your social media presence and strategy

Brand storytelling marketing is the key to shareable content. While you may have great tips in those "Top 10" lists, readers will quickly lose interest if you don't offer them anything new or exciting. Remember when we were in grade school and the teacher would tell us to create a captivating first sentence? That still pertains. With all our research on how to optimize content, we've forgotten the most important part—we need to make it interesting.

Brand storytelling marketing is the key to shareable content. While you may have great tips in those "Top 10" lists, readers will quickly lose interest if you don't offer them anything new or exciting. Remember when we were in grade school and the teacher would tell us to create a captivating first sentence? That still pertains. With all our research on how to optimize content, we've forgotten the most important part—we need to make it interesting.

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