Gaining a clear and concise understanding of your brand and how it is perceived, both internally and externally, is essential in creating an effective design solution. Using our years of experience we combine online surveys, interviews, focus groups and desk research to quickly and cost-effectively gather the data you need. We then draw out the conclusions and recommend specific actions that will deliver tangible benefits to your business.
Four Letter Word are a creative graphic design company specialising in branding. Our work includes corporate identity, brochure design, website design and emarketing. We operate in a variety of sectors including energy, financial services, property, and hospitality. Our clients range from global companies through to small start-ups.
Creating a new brand, or a re-branding is one of the biggest challenges your business can face. By carrying out a brand audit and confidential research on your behalf, we will be able to establish the existing goodwill, positioning and perception attached to your existing identity.
We are now widely acknowledged as one of the region's leading design, branding and marketing consultancies. Formed in 1996, we are an experienced team of designers with expertise across a broad spectrum of disciplines, offering a complete package of solutions across the widest range of market sectors. If you need help drawing up a new marketing plan, or implementing an existing one, we will be able to advise on the most cost-effective solutions to fit within your marketing budget.
Blossom is a Chinese restaurant based in Gloucester. Working closely with interior designer Stephen Quiddington we created a fresh and modern brand identity which complements the new chic interior. The symbol is based on geometric patterns prevalent in Chinese graphic design. We are currently working on menus and signage.
Four Letter Word were recently commissioned to create a brand identity for Western Link HVDC. The Western High Voltage Direct Current (HVDC) Link is a major electricity transmission project being jointly developed by National Grid Electricity Transmission and SP Transmission.
National Grid approached Four Letter Word to redesign their internal literature which in turn led to the creation of new brand guidelines. We produced a 50 page document which covered brand personality, tone of voice, logo usage, colour palette and internal literature.