Publicis London worked with Circle, the youth employment charity, to ask the public to use Twitter to put pressure on companies to employ more young people. The 'Jobs for the Jobless Generation' campaign, backed by Dragon's Den's Deborah Meaden, uses an online film to highlight the prejudices many young people face as a way in to talking about the larger issues of youth unemployment.
I love how the brand emerges the sound of the door bell with the name of the movie anyone could be watching. It creates a funny and humorous effect, they rhyme and go perfectly together. Quite simple and original.