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Mod style emerged from a desire among British youth to break away from the stiffness of the 50s and uncouth look of the teddy-boys, and to emulate the more stylish Italian, French and, latterly, American fashions.

Mod style emerged from a desire among British youth to break away from the stiffness of the 50s and uncouth look of the teddy-boys, and to emulate the more stylish Italian, French and, latterly, American fashions.

~Circa early 1964 - Pattie Boyd wearing her French Plastic rain coat from the cover of The Cat-Walk by her modeling agent Cherry Marshall. Pattie wore this coat to the set when filming A Hard Day’s Night where she met George ~*

~Circa early 1964 - Pattie Boyd wearing her French Plastic rain coat from the cover of The Cat-Walk by her modeling agent Cherry Marshall. Pattie wore this coat to the set when filming A Hard Day’s Night where she met George ~*

Mayla (Stockholm Fashion Week)

Mayla (Stockholm Fashion Week)

made in the sixties 60s fashion style color photo print ad MOD british color photo print ad red blue brown black dress mini

made in the sixties 60s fashion style color photo print ad MOD british color photo print ad red blue brown black dress mini

Nothing beats Mary Quant... Although Sam may have a pair of gogo boots quite similar coming out soon... Watch this space!

Nothing beats Mary Quant... Although Sam may have a pair of gogo boots quite similar coming out soon... Watch this space!

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