If you have a good website, you probably utilized #UXdesign. What is UX Design? 15 User Experience Experts Weigh In https://www.usertesting.com/blog/2015/09/16/what-is-ux-design-15-user-experience-experts-weigh-in/ A Complete Guide to User Testing Your Next Project
Presentation: Storymapping the User Experience: April 8, 2014 What does a great user experience have in common with a great story? Everything. #designthinking. If you're a user experience professional, listen to The UX Blog Podcast on iTunes.
EXPERIENCE DESIGN PYRAMID This may seem a bit academic but for me it is pretty fundamental to remember when doing experience design. I put this checklist together to remind me why some experiences fail. Usually they are missing one or more parts of this experience design pyramid. Do all 6 and your experience is like magic!