Alexander Sapelkin, "Infinity is not a number, it doesn’t get bigger nor smaller, it’s an idea! A concept of continuity and having no end. It reflects Prime Technologies infinite strive for quality, unbound possibilities for technical innovation and creativity, and endless customer support to insure business success on clients’ side."
i'm in love with this branding identity. truly and deeply in love. with the combination of humor and clean, open spaces, this restaurant just became my new favorite place. the logo, the use of color and the small touches to the bag and menu are all so smartly resolved.