Design Resources.ai Podcast

36 Pins

3mo

Luke Wilcoxson

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0:59

The End of "Undifferentiated" Creative Studios...

AI is disrupting the creative landscape. As it drives down the cost of creative services, studios that simply offer "skills for hire" are facing an existential crisis. The shift from "supply-based" to "value-driven" creative services. The takeaway is studios need to evolve beyond just providing commoditized skills and explore other options. Focus on business impact. Build IP: Create unique products, services, or content. Offer a differentiated experience: Provide exceptional service

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0:52

Creative Industry

Creative Industries

Creative Work

The end for creatives. AI is driving down the cost of creative.

The answer is shift to a value mindset... It's no longer enough to just produce technical creative work. You need to understand its business impact and how to communicate that value to clients. Leverage AI to create more value for your clients AND Capture a larger share of that value for yourself through productivity gains. 𝗦𝗧𝗔𝗬 𝗜𝗡𝗙𝗢𝗥𝗠𝗘𝗗 𝘍𝘰𝘭𝘭𝘰𝘸 𝘮𝘺 𝘸𝘦𝘦𝘬𝘭𝘺 𝘌𝘮𝘢𝘪𝘭 𝘢𝘯𝘥 𝘗𝘰𝘥𝘤𝘢𝘴𝘵 𝘢𝘣𝘰𝘶𝘵 𝘈𝘐 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘳𝘦𝘢𝘵𝘪𝘷𝘦 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺

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1:12

Join Us

Interview

The Creator

Creatives who are excited about AI are probably mediocre…

Creatives who are excited about AI are probably mediocre… 𝗦𝗧𝗔𝗬 𝗜𝗡𝗙𝗢𝗥𝗠𝗘𝗗 𝘍𝘰𝘭𝘭𝘰𝘸 𝘮𝘺 𝘸𝘦𝘦𝘬𝘭𝘺 𝘌𝘮𝘢𝘪𝘭 𝘢𝘯𝘥 𝘗𝘰𝘥𝘤𝘢𝘴𝘵 𝘢𝘣𝘰𝘶𝘵 𝘈𝘐 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘳𝘦𝘢𝘵𝘪𝘷𝘦 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺

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0:50

The Unexpected

Find Beauty

Full Episodes

Traditional Techniques

Photography

Beauty

Midjourney is not photography

Midjourney isn't replacing photography, it's evolving it. It's a new tool that requires a different skillset – one that embraces the unexpected and finds beauty in the "glitches" AI inevitably produces. Listen to the full episode with @Brenda de Vries on Youtube @AIDesignResources What are your thoughts on Midjourney? Are you embracing the glitches or sticking with traditional techniques?

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0:36

The illusion of AI films

AI isn't the end of cinema, it's the next chapter. Movie magic has always been about illusion, and AI is just the latest tool in the box. Forget the labels, embrace the limitations - true creativity happens inside constraints. Show me what you've been creating.

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0:28

torytelling is more important than the latest AI tech

Storytelling ALWAYS trumps the latest tech. Focus on crafting compelling narratives. Your audience will thank you for it.

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0:31

How to get into AI Filmmaking

AI is NOT the enemy of creativity – it's a mother trucking WEAPON! You might sit on the sidelines afraid of it but other people are jumping in. Guillaume proves it by going from AI newbie to full-time filmmaker in record time. • Forget gatekeepers: AI gives YOU the power to make amazing videos • Zero budget? No problem! AI levels the playing field for creators • AI Awards?! AI-powered art is getting recognized Don't fear AI – embrace it. Let the doubters worry while YOU make magic happen

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0:57

AI isn't the problem.

AI isn't the problem. It's a symptom of the disease plaguing the creative world – the devaluation of creativity. Creativity is subjective, hard to measure, and often undervalued by those who hold the purse strings. On my latest podcast, Kevin Rapp argues it's no wonder creatives are underpaid, undervalued, and expected to work for free. The rise of AI just exacerbates this issue.

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0:56

AI the Discount Bin of Creativity

AI is the Discount Bin of Creativity Pumping out content faster than a crack-fueled copywriter. It's cheap, it's easy, it's every f*cking where. But is it good? AI-generated content is the fast fashion mass-produced version of creativity. It might get the job done, but it lacks soul, the spark of originality that makes something truly valuable. AI is creating a deluge of mediocrity, making it easier than ever for great work to stand out.

Some call Kevin Rapp a creative maverick.

Here's why he refuses to jump on the AI bandwagon...

Ethics: Training AI models on the entire internet without artists' consent? That's a hard pass.
Efficacy vs. Hype: The reality of AI tools often falls short of the flashy promises.
Legal Concerns: The tech raises serious questions about copyright and ownership.
Environmental Impact: Training these massive models ain't exactly eco-friendly.

0:41

Kevin Rapp Creative Maverick

Some call Kevin Rapp a creative maverick. Here's why he refuses to jump on the AI bandwagon... Ethics: Training AI models on the entire internet without artists' consent? That's a hard pass. Efficacy vs. Hype: The reality of AI tools often falls short of the flashy promises. Legal Concerns: The tech raises serious questions about copyright and ownership. Environmental Impact: Training these massive models ain't exactly eco-friendly.

Related searches

Things to come

Modest summer outfits

Future transportation

Creative landscape

Pumpkin carving patt...

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0:40

Business Strategy

Email List

Going Out

Data Laundering

When the phrase 'launder the data' becomes part of your business strategy, you know ethics have left the chat... I spoke to Kevin Rapp on the podcast about his views on AI and why he doesn't use it. Full episode goes out to my email list this Sunday -make sure you're signed up.

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0:37

Creative Professional

We are missing a positive vision of the future with AI

Are we missing out on a positive vision of the future with AI? 🤔 Amanda highlights a lack of optimistic art showcasing a brighter tomorrow. Instead of dystopian robots and doom-and-gloom scenarios, imagine AI creates a brighter future, a world where technology enhances our lives and solves global challenges. Creatives, challenge yourselves to create art that inspires hope and paints a picture of a positive future. Show the world what's possible when we embrace technology for good.

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0:49

Insightful Questions

Asking The Right Questions

Strong Relationship

Wall Street

Understanding Yourself

AI can help you understand your clients better.

Full Podcast: By using AI tools like Claude or ChatGPT, you can ask insightful questions during initial client calls. For example, you could inquire about the perception of your client's company on Wall Street. This can reveal if the client is driven by fear or other factors, allowing you to tailor your approach and solutions accordingly. By leveraging AI to ask the right questions, you can build stronger relationships with clients.