Citizen Archetype Characters

Characters for the citizen, everyman, orphan, regular guy/girl archetype. Brand archetype, brand personality, archetype inspiration. Read our guide to the Citizen Archetype - http://goo.gl/xjHJzf
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Arthur Dent in The Hitchhiker's Guide to the Galaxy just wants to carry on with his nice, familiar life on Earth. #citizen #archetype #brandpersonality

Arthur Dent in The Hitchhiker's Guide to the Galaxy just wants to carry on with his nice, familiar life on Earth. #citizen #archetype #brandpersonality

Leopold Bloom from James Joyce's Ulysses represents all humanity in a Dublin which is a microcosm of the world. #citizen #archetype #brandpersonality

Leopold Bloom from James Joyce's Ulysses represents all humanity in a Dublin which is a microcosm of the world. #citizen #archetype #brandpersonality

Homer Simpson is an unassuming, white-collar 'regular guy'. #citizen #archetype #brandpersonality

Homer Simpson is an unassuming, white-collar 'regular guy'. #citizen #archetype #brandpersonality

Anastasia's quest is to find her family and fit in somewhere. #citizen #archetype #brandpersonality

Anastasia's quest is to find her family and fit in somewhere. #citizen #archetype #brandpersonality

Cliff the postman, a white-collar worker, is a regular in Cheers. #citizen #archetype #brandpersonality

Cliff the postman, a white-collar worker, is a regular in Cheers. #citizen #archetype #brandpersonality

Christian in John Bunyan's Pilgrim's Progress is representative of all mankind. #citizen #archetype #brandpersonality

Christian in John Bunyan's Pilgrim's Progress is representative of all mankind. #citizen #archetype #brandpersonality

Ron Weasley is happy not being the hero of the Harry Potter novels. #citizen #archetype #brandpersonality

Ron Weasley is happy not being the hero of the Harry Potter novels. #citizen #archetype #brandpersonality

Kermit the Frog is the 'regular guy' of the Muppets. #citizen #archetype #brandpersonality

Kermit the Frog is the 'regular guy' of the Muppets. #citizen #archetype #brandpersonality

Will Schuester in Glee starts out as a steady character, married to his High School sweetheart. #citizen #archetype #brandpersonality

Will Schuester in Glee starts out as a steady character, married to his High School sweetheart. #citizen #archetype #brandpersonality

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