Outdoor marketing

Ah--shade. Sometimes there's too much heat on the beach (and the kitchen).

There have been many campaigns in approaching the concept of engaging an audience in a marketing campaign. It seems that to trully capture a publics imagination you must tke them out of their norma…

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These 27 advertisements may have been expensive but the creative advertising agencies behind the billboard advertisements should be proud.

Explore MaxVT's 1285 photos on Flickr!

Creative Advertising Campaign

Beach Shower. Sprite Brazil’s long-running “Refresh Your Ideas” campaign. A powerful shower on the beach in Rio de Janeiro that looks like a drinks dispenser

According to psychologists, each color used in an advertisement tends to stir certain emotions in customers. For example, red attracts people’s attention and usually creates a sense of power, while blue makes things seem trustworthy and is often associated with courage. To increase the sales of their products marketers use a lot of different strategies, and sometimes the results turn out to be really impressive.

Guerrilla marketing is advertising that use nontraditional methods to attract customers. Here are 20 creative examples to inspire out-of-the-box thinkers.