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Small business tips

98 Pins
·11mo
By
Lorin Galloway
a wooden bench sitting next to a white wall with a quote on it that reads, driving into these 6 brand strategy questions will help you cult
Mission And Vision
Brand Messaging
Small Business Strategy
Business Strategies
Business Diy
Dream Clients
Free Checklist
Brand Strategist
Mood Boosters
DIY your brand strategy with these 6 questions
Refine your brand strategy with these 6 questions to ensure your brand messaging and marketing efforts are aligned to your mission and vision (and reaching the right audience).This checklist will guide you through 6 questions your brand strategy needs to answer so that you can get more dream clients, feel more aligned with your business and leverage what makes you stand out in your industry. Grab the free checklist for your quarterly brand audits - a must for all online business owners.
a tablet with the text free homepage checklist on it next to a bowl of flowers
Dream Client
Questions your brand strategy should be answering in your creative business
Refine your brand strategy with these 6 questions to ensure your brand messaging and marketing efforts are aligned to your mission and vision (and reaching the right audience).This checklist will guide you through 6 questions your brand strategy needs to answer so that you can get more dream clients, feel more aligned with your business and leverage what makes you stand out in your industry. Grab the free checklist for your quarterly brand audits - a must for all online business owners.
an image of a table with papers on it and a cup next to the paper
Branding Checklist
The Checklist
Creative Business Owner
Visual Branding
The only visual branding checklist you’ll need as a diy creative business owner
Whether you think you just need a logo or an overflowing library, this list will help you determine what you really need in your branding toolbox to create an exceptional (and share-worthy) brand experience for your people.Snag the checklist with a bonus 3 things you could consider when diy-ing your creative brand experience for your dream clients.
a tablet computer sitting on top of a table next to a cup and saucer
Diy Branding
Brand Color Palette
What Ever
Small Business Tips
Colour Palettes
Brand Strategy
Brand Colors
Free colour palettes for your DIY branding - creative online businesses
The what, why and how-to�s of creating a colour palette for your business that looks good and tells the right story. With 24 free palettes you can use for in your DIY branding or creative projects too!
The what, why and how-to�s of creating a colour palette for your business that looks good and tells the right story. With 24 free palettes you can use for in your DIY branding or creative projects too!
Free colour palettes for your DIY branding - creative online businesses
The what, why and how-to�s of creating a colour palette for your business that looks good and tells the right story. With 24 free palettes you can use for in your DIY branding or creative projects too!
the checklist that will turn your brand experience into something delightful and share worthy
Brand Experience
Photography Design
Business Strategy
Visual Design
A delightful brand experience
You need to get intimate with your vision, values, people, results and visual design to have a good brand experience. Because truly knowing and understanding these things about your business means you can communicate them effectively, be led by them when making business decisions and use them to set and measure your own success.
a laptop computer sitting on top of a desk next to a white chair and lamp
Business Tips
A Start
Online Business
A better way to think of your brand�s �why�
The term �your why� is so vague, even making a start is tough. Here�s a new approach to breaking it down into an experience and values that helps you get to the heart of why what you do is important to you.
a woman sitting on a chair with her head in her hands and the caption reads, 5 steps you can take to figure out how you differently so you can start
No More
5 steps to help you figure out how you do things differently in business (your USP)
No more lost-in-the-crowd brand messaging after you work through this very important part of your brand messaging! Click through for a free worksheet to help you figure out your brand USP or how you do things differently.
the ultimate homepage checklist you need when diy - ing your website is down
Small Business Needs
Business Space
Diy Website
Sales Funnel
Lorin Galloway
The 5 things your homepage actually needs to help you connect with your ‘dream’ clients, explain what you do in a way that feels tangible for them and guide them through your sales funnel.All of these things will help you write clear, concise and compelling copy for your website, while clearly explaining what you, who you do it for and why it matters to you and them.With a clear action step for each one and a free checklist to keep handy while diy-ing your creative business website.
a woman sitting at a table with a cup and saucer in front of her
Brand Positioning
Nail your brand positioning with this free worksheet
So that your marketing efforts can feel less effortless.
the term brand strategy has blown up in a big way over the last few years but, what does it actually mean?
Positive Quotes Motivation
Brand strategy checklist for small business owners
Refine your brand strategy with these 6 questions to ensure your brand messaging and marketing efforts are aligned to your mission and vision (and reaching the right audience).This checklist will guide you through 6 questions your brand strategy needs to answer so that you can get more dream clients, feel more aligned with your business and leverage what makes you stand out in your industry. Grab the free checklist for your quarterly brand audits - a must for all online business owners.
a laptop sitting on top of a white table next to a lamp and wicker basket
Website Design
Lorin Galloway branding and website design
Taking ‘your why’ and making it even more meaningful and impactful by understanding why what you do and the result you specialise in is important to you.
a woman sitting in a chair with her feet on the coffee table and texting it's not impossible to brand yourself with just one logo, but you'll'll find that variations allow you to keep your branding
One Logo
The only visual branding checklist you’ll need as a diy creative business owner
Whether you think you just need a logo or an overflowing library, this list will help you determine what you really need in your branding toolbox to create an exceptional (and share-worthy) brand experience for your people.Snag the checklist with a bonus 3 things you could consider when diy-ing your creative brand experience for your dream clients.
the only visual branding checklist you need for your diy business with 3 bones things you need in your branding toolbox
The only visual branding checklist you’ll need as a diy creative business owner
Whether you think you just need a logo or an overflowing library, this list will help you determine what you really need in your branding toolbox to create an exceptional (and share-worthy) brand experience for your people.Snag the checklist with a bonus 3 things you could consider when diy-ing your creative brand experience for your dream clients.
the front cover of how to create a delightful brand experience, with flowers and leaves surrounding it
Logos
Pattern Photography
Small Business Resources
Unboxing Experience
Emotional Connection
Brand experiences are more important than logos
It’s the full package that shares what you do, who you do it for, why that matters to them (and you) and everything you stand for and believe in as a business.The brand experience is also how connection and relationships happen. And how people in your orbit become clients or customers.