Wally “Famous” Amos’ November 18,1980 Wally “Famous” Amos’ signature Panama hat and embroidered shirt are donated to the National Museum of American History’s Business Americana collection. It is the first memorabilia added to the collection by an African American entrepreneur and recognizes the achievement of Amos, who built his company from a mom-and-pop enterprise to a $250 million cookie manufacturing business.
Wally Amos' Four Simple Rules for Life: 1. Whatever you believe creates your reality. 2. Respect yourself as well as others. 3. Together everyone achieves more. 4. Enthusiasm is the wellspring of life.
Wally Amos was born on July 1, 1936, in Tallahassee, Florida. He started in the mailroom of the William Morris Agency and in 1962 became the first black talent agent in their history. As an agent, he signed Simon & Garfunkel and headed the agency's rock 'n' roll department. In 1975, he opened the first Famous Amos store. In 1998, Keebler purchased the brand, keeping Amos as the spokesperson.
Wally Amos adlh pmilik brand kue kering legendaris Amerika, Famous Amos Cookies. Meski kesuksesannya dinilai gemilang, ia pernah harus kehilangan bisnisnya, menanggung hutang, sampai kehilangan hak guna merk yg menjadikannya terkenal. Pribadinya yg humoris, luwes, & optimistis pun membantunya utk bangkit & meraih kembali kesuksesannya. Ia berangkat dgn ide membangun usaha baru lagi dgn nama "Wally Amos Present Chip & Cookies" #SuccessStory