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If only all supermarkets looked like this! Waitrose Supermarket, Halkin Street, Belgravia / Westminster, London. Posh.

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from Mail Online

Waitrose-y Katie goes down the aisle again - at the supermarket: Proves she has the common touch as she pushes her own trolley

Kate Middleton at Waitrose supermarket on the island of Anglesey... my local supermarket may I add!

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from John Lewis 18

Piece Waitrose Grocery Set

BuyJohn Lewis 18-Piece Waitrose Grocery Set Online at johnlewis.com

from John Lewis 18

Piece Waitrose Grocery Set

from The Dieline - Branding & Packaging Design

Opinion Series: Tone of Voice

the importance of tone of voice: "In just a few words, the deceptively simple language on their own-brand range evokes respect for provenance, a love of creative cooking and their famous passion for quality. " via @thedieline

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from John Lewis 18

Piece Waitrose Grocery Set

Buy John Lewis 18-Piece Waitrose Grocery Set online at JohnLewis.com - John Lewis

from Mail Online

Kate goes down the aisle again... at the supermarket: She proves she still has the common touch as she pushes her own trolley

Doing the weekly shop, Duchess? Kate joins the rest of the supermarket shoppers by grabbing a trolley

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£80 OFF your 2nd, 3rd, 4th, 5th online grocery shops at Waitrose.com