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I thought this was unique because it uses glasses as the e's. They don't look like e's, but the reader assumes by the rest of the letters and the visual.

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Selling pants visually is tricky—all the more reason this campaign is awesome! Dockers posters
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It's Nice That | An innovative approach to typography and ace use of monochrome from Prague's Parallel Practice

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LOADING | Photography Exhibition Poster Layout Design | Award-winning Graphic Design | D&AD

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Creative Direction/Art Direction: Nedjelco-michel Karlovich Design in collaboration with: Hort. These posters were created in collaboration with Hort in Berlin and Nike Global Football in EMEA.

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