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Super Bowl Commercials 2014

from dailyrecord

Video: Watch the ad campaign that has gone viral which challenges stereotypes about the phrase 'like a girl'

Advert challenges girls to show their power. Why is doing something "like a girl" seen as an insult? A must see video

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Apart from the football, the Budweiser Clydesdale ad was always my favourite part of Superbowl! This year's is adorable

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THANK YOU! FINALLY A PIC THAT EXPRESSES MY EMOTIONS. Anyway, congrats Patriots woohoo (still don't care much but whatever)

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from Washington Post

Budweiser ‘Puppy Love’ commercial for Super Bowl wins America’s heart

Budweiser ‘Puppy Love’ commercial for Super Bowl wins America’s heart. See the video here

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from Marketing Land

6 secrets of digital storytelling

In a paper published in “The Journal of Marketing Theory and Practice” in 2014, marketing professors Keith Quesenberry and Michael Coolsen conducted a two-year analysis of 108 Super Bowl commercials. Their findings indicate that the structure and complexity of an ad’s storytelling were actually what inevitably predicted its success, independent of the ad’s content. Furthermore, ads using Freytag’s Pyramid — a theory describing the typical five-part dramatic arc as it was employed in.......

from Us Weekly

Aww! Watch Budweiser's Adorable "Puppy Love" Super Bowl Commercial

Budweiser "Puppy Love" Super Bowl Commercial: Watch Best Buds Ad Now! - Us Weekly

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