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7 most famous logos and how they were created - Featuring: Salvador Dali / Chupa Chups, Carolyn Davidson / Nike, Frank Mason Robinson / Coca-Cola, Milton Glaser / I Love NY, Paul Rand / NeXT, Rob Janoff / Apple, Walter Landauer / FedEx

7 most famous logos and how they were created

7 most famous logos and how they were created - Featuring: Salvador Dali / Chupa Chups, Carolyn Davidson / Nike, Frank Mason Robinson / Coca-Cola, Milton Glaser / I Love NY, Paul Rand / NeXT, Rob Janoff / Apple, Walter Landauer / FedEx

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American designer Paul Rand (1914–1996) defined design as a unified activity, based on analysis and governed by imagination. Throughout his lengthy career – in which he created some of world’s most successful and recognizable logos such as those for IBM, UPS, and ABC – his design work was governed by fundamental principles such as beauty, intelligence, repetition, symbol, and humor. He set new standards for graphic design.

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All about designer Paul Rand

Paul Rand

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Paul Rand's logos

Paul Rand. American Broadcasting Corporation (ABC), 1962 repinned by Awake — http://designedbyawake.com

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Paul Rand's logos

Paul Rand _ Ford Motor Company (1966)(nunca utilizado) http://wheels.blogs.nytimes.com/2010/01/21/the-ford-logo-that-almost-was/

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