This is a great Link to understand what people use social media for, how much they use, what types of information people usually share, different demographics on the social media population, and how social media varies by country.
Need a simple list of what to do and what not to do on #SocialMedia? This is a great list where you can encourage engagement and do the right things. Perfect if you aren't sure where to start! #SocialMediaMarketing #SocialMediaManagement
Tweeting, Pinning, Liking, Plussing, Sharing: 50+ Best Social Media Marketing Tools