Brooke came to us wanting a brand that felt emotional, real and moody. She had been daydreaming of incorporating the moon but wanted to embrace the shadows as much as the light. | Logo, Branding & Style Guide by Launch Sessions of Flight Design Co.
Simplicity is one of the most important key element in many famous logo designs therefore simple but clever logo designs may attract viewers much more than complex logo designs.Logos have too much responsibility on visual representation of a brand’s identity and it must reflect the right message to customers.Logos must be highly memorable and transmit your vision and goals to your customers so a well designed logo can easily make your business stand out from the crowd.
Even though the typography is quite interesting, this cover really catches the eye with the minimal colors that really stand out against each other. It seems like something simple is the best way to go.