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The Lazy Man is a brand focuses sight for men. I have decided to use common/desirable brands such as Adidas to attract a young target market. Using established brands will help build interest into the Lazy Man, this interest will then further the use on my website. Brands such as Adidas will also mention our e-tailer on there website or campaigns to build our brand recognition

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coolcosmos: Daniel F. [Suede jacket : Zara Man] | Raddest Men’s Fashion Looks On The Internet

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Ugh, we're suckers for guys in vests. Guys. Invest in vests. See what I did there? http://www.boxed-gifts.com/mensvests.aspx

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