The 12 Common Archetypes - Writers can use these archetypes to create characters... though a word of warning: Don't create characters. Characters are puppets. They're lifeless, and will not better your writing. Create people; people with fears, hopes and, most importantly, flaws. I can't stress this point enough.
JUNGIAN ARCHETYPES/ORIGIN: Jung said archetypes come from the collective unconscious, one of three parts to the psyche. EXPLANATION: Jungian archetypes represent the different aspects of a person's being. EXAMPLE: Firefighters often make use of their hero archetype by marching straight into fires to save lives.