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Glastonbury Festival

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This is an example how marketing helps to sell all the tickets 7 months before the event (Glastonbury Festival 2013). The audience is intrigued beforehand by early images of the festival stage. Photo: Richard Johnson/NME

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Glastonbury Festival 2013 in Pilton, Somerset. Headliners: The Arctic Monkeys, The Rolling Stones and Mumford & Sons.

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