You need to get the word out about your small business, but what's the wisest way to spend your marketing dollar when there are so many option? Experts agree it all depends on your target customer demographics, geography, product and most important, goals. Are you trying to increase website traffic? Get customers to call? Get people to come into your place, or sign up for a subscription?

You need to get the word out about your small business, but what's the wisest way to spend your marketing dollar when there are so many option? Experts agree it all depends on your target customer demographics, geography, product and most important, goals. Are you trying to increase website traffic? Get customers to call? Get people to come into your place, or sign up for a subscription?

When you are a small business owner, answering the question of what are important customer demographic can make or break your marketing efforts. updated September 2015 Customer Demographics are defined by Wikipedia as including “gender, race, age, income, disabilities, mobility (in terms of travel time to work or number of vehicles available), educational attainment, home ownership,...Read More »

When you are a small business owner, answering the question of what are important customer demographic can make or break your marketing efforts. updated September 2015 Customer Demographics are defined by Wikipedia as including “gender, race, age, income, disabilities, mobility (in terms of travel time to work or number of vehicles available), educational attainment, home ownership,...Read More »

Customer Demographics – Age Demographics for Advertising :: Customer demographics are about how old your customers are. It may surprise you to know HOW much age demographics for advertising effects your marketing efforts in this always on world. #customer #demographics

Customer Demographics – Age Demographics for Advertising :: Customer demographics are about how old your customers are. It may surprise you to know HOW much age demographics for advertising effects your marketing efforts in this always on world. #customer #demographics

Knowing your customer base is key to a successful startup. Here's 14 tips on nailing down your demographics:

Knowing your customer base is key to a successful startup. Here's 14 tips on nailing down your demographics:

Demographics Demographics are the quantifiable statistics of a given population. Demographics are also used to identify the study of quantifiable subsets within a given population which characterize that population at a specific point in time.

Demographics Demographics are the quantifiable statistics of a given population. Demographics are also used to identify the study of quantifiable subsets within a given population which characterize that population at a specific point in time.

Your business name is extremely important. A business name can either attract or repel customers: if your target demographic is erudite, sober...

Your business name is extremely important. A business name can either attract or repel customers: if your target demographic is erudite, sober...

I guess it's fair for a brand to want to have control over its links - but why wouldn't you want to be included and be discovered by other potential customers?

I guess it's fair for a brand to want to have control over its links - but why wouldn't you want to be included and be discovered by other potential customers?

Not sure whether most of your audience is on Facebook or Instagram? Curious whether your customers like Pinterest? Considering using Reddit? This guide reveals who is spending time on which networks.

Not sure whether most of your audience is on Facebook or Instagram? Curious whether your customers like Pinterest? Considering using Reddit? This guide reveals who is spending time on which networks.

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