simple design and yet caught my eye because of how the text was positioned and invited me to look deeper at the poster than just 2 seconds. But yet was able to communicate the information clearly and effectively.
The Tate Gallery By Tube; by David Booth of the agency Fine White Line, 1986. ‘The Tate Gallery By Tube’ poster was commissioned for Art on the Underground, a poster-commissioning initiative launched in 1986. | Forgotten London Underground posters - Telegraph
Saul Bass (1920 –1996) was an American graphic designer and filmmaker, perhaps best known for his design of film posters and motion picture title sequences. Bass also designed some of the most iconic corporate logos in North America