4Seven Competition Spot by Fred & Eric. Channel 4 commissioned Fred & Eric to make a 20 second competition spot. Leaving the brief open for us to work out a creative we've always wanted to do; a live-action shoot featuring a cast of handmade objects and a gang of human controllers with impeccable timing!

4Seven Competition Spot by Fred & Eric. Channel 4 commissioned Fred & Eric to make a 20 second competition spot. Leaving the brief open for us to work out a creative we've always wanted to do; a live-action shoot featuring a cast of handmade objects and a gang of human controllers with impeccable timing!

I've seen these abstract animated gifs all over, I like them, but this is my favourite.

I've seen these abstract animated gifs all over, I like them, but this is my favourite.

The most subliminal twist out there.

The most subliminal twist out there.

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