Entrepreneurship and Maxine Laceby

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Maxine and Darcy: The Founders
🤔 find your niche 🧠 motivation ⏳ dedication These are Absolute Collagen co-founder and Forbes 30 under 30 entrepreneur Darcy Laceby's top 3 tips for anyone wanting to start a business at a young age. When no one thinks you can... you so can! 💪
Going Grey at 50🫶
At 50, I decided it was time to break free from society's beauty standards and embrace my authentic by finding the courage to let my hair go grey gracefully.💪🏼💛 Remember... always bring you to the party and do you darling!!!
I'd always been something for somebody else... 💛
I'd always been daughter, I'd always been mother, I'd always been something for somebody else... Co-founders Maxine and Darcy Laceby talk about their journey launching Absolute Collagen and finding themselves.🫶
Happy Mother's Day 🫶
We asked Maxine's daughters, Darcy & Margot what it's like working with their Mother... and this was what they said 🫶 Happy Mother's Day to you all. Whoever you may be, you are doing a great job! 💞
Empowered women empower women. 💪
Today, and every day, we celebrate the strength, resilience, and achievements of women! As a business founded by women, we are proud to have such incredible women around us daily, from our team to our amazing Absoluters. Happy International Women's Day! 💪👩‍👩‍👧‍👧
Happy Birthday to our very own collagen Queen, @maxinelaceby 💛🎂🥳
Thank you for always putting the Absoluter at the forefront of everything you do. Thank you for making every team member feel empowered. And thank you for creating what an amazing product that Absolute Collagen is! 🫶 Join us as we surprise Maxine on her special day, and leave your biggest birthday wishes below🎉
Working with my daughter 💛
One of the biggest honours of waking up everyday and heading to the AC office, is to be able to see my daughter and work alongside her on a daily basis. Darcy is also the co-founder of Absolute Collagen and is fantastic at what she does. Her incredible knowledge, passion for the brand and powerful business acumen always amazes me 🤩 They say that mixing your personal relations into your work life is not always the right thing to do, but I wouldn't have it any other way! 💛
Brilliant Breakfast ready 🤩🦋
Thank you to everyone that came and spent the morning with us raising money for @ThePrincesTrust, and a special thank you to @highvibealignment for coming and telling your story 💗 Suit: ME+EM
The prince's Trust Awards 2022 💛
Last night our co-founder Maxine attended the Prince's Trust Awards in London. As a patron for the trust, she was truly blown away by the inspiring young individuals and their stories. It was an honour to represent Absolute Collagen. To find out more about the night and other fantastic events Maxine attends, why not follow her blog using the link!
Starting a Business at 50: Beauty Entrepreneur Maxine Laceby Tells All!
Co-Founder (and the Original Absoluter!) Maxine Laceby sat down with us to chat about her unique experience of founding a business aged 50, and how her expertise and skills come directly from being a mother.
Inspiration from Maxine Laceby
Absolute Collagen CEO Maxine Laceby shares her experience of finding her own identity and turning 50 - we love her inspirational insights!
Women in business
More often found behind the camera (she's a talented photographer, videographer, and graphic designer) meet Margot Laceby, daughter of founder and CEO Maxine. Here she is testing out Absolute Collagen's new face serum, Maxerum.
Entrepreneur Maxine Laceby and her daughters
You can definitely see the love in this gorgeous photo of Absolute Collagen founder, CEO and entrepreneur Maxine Laceby and her daughters, Darcy and Margot, who also work in the business with her.
Maxine Laceby and her daughters in business together
Absolute Collagen is a truly empowering, family-run business with founder and CEO Maxine Laceby bringing both her daughters, Darcy and Margot, on board - family really is the most important thing!
Maxine Laceby - Absolute Collagen CEO and Founder
Entrepreneur Maxine Laceby revisited her childhood hometown of Bath to reminisce about her experiences and what made her the successful businesswoman and mother she is today - and we think she looks stunning, too!