Social Media Portfolio

Examples of work & experience as a digital marketing professional. Experience of working across a range of industries, including Beauty, Fashion, Finance, Travel and Lifestyle, on multi channel campaigns.
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Video led to presence on Channel 4 Health Show in October 2013

Video led to presence on Channel 4 Health Show in October 2013

Sourced, created and hand delivered blogger goodie bags at offline event attendance

Sourced, created and hand delivered blogger goodie bags at offline event attendance

Experience in working closely with PR agencies and internal PR departments, to execute Press Day invites and releases.

Experience in working closely with PR agencies and internal PR departments, to execute Press Day invites and releases.

Responsible for management of Press Days, store openings and event attendance (such as London Fashion Week) for various clients.  Produced details plans for pre, during and post event ensuring audience see live behind the scenes throughout via social channels; showcasing my skills of an integrated campaign.

Responsible for management of Press Days, store openings and event attendance (such as London Fashion Week) for various clients. Produced details plans for pre, during and post event ensuring audience see live behind the scenes throughout via social channels; showcasing my skills of an integrated campaign.

Biggest achievement to date: Idea generation  for a new way of creating brand awareness and building blogger relationships in one campaign. Live interactive graphic with weekly social competitions for consumers and a separate competition for bloggers only to become Brand Ambassador for 12 months.  Winner was taken to Paris in May '14 and continues to produce content on the clients behalf.  http://www.laredoute.co.uk/frenchstyletips/

Biggest achievement to date: Idea generation for a new way of creating brand awareness and building blogger relationships in one campaign. Live interactive graphic with weekly social competitions for consumers and a separate competition for bloggers only to become Brand Ambassador for 12 months. Winner was taken to Paris in May '14 and continues to produce content on the clients behalf. http://www.laredoute.co.uk/frenchstyletips/

Experience in multi-channel marketing planning and execution

Experience in multi-channel marketing planning and execution

Produce monthly projections for social growth against clients targets; including paid media and organic growth.

Produce monthly projections for social growth against clients targets; including paid media and organic growth.

Responsible for creation of all agency promotional processes, which differs per client and brand. Ensure the team are delivery to planned process.

Responsible for creation of all agency promotional processes, which differs per client and brand. Ensure the team are delivery to planned process.

Create monthly strategic plans for social platforms per client, involving copywriting, image sourcing, managing design and tracking

Create monthly strategic plans for social platforms per client, involving copywriting, image sourcing, managing design and tracking

Highly experienced in blogger outreach, writing personalised comms to bloggers on a daily basis to encourage awareness and ultimately sales

Highly experienced in blogger outreach, writing personalised comms to bloggers on a daily basis to encourage awareness and ultimately sales

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